Simplistic, effortless and fluid silhouettes are teamed with relaxed tailoring and a range of contemporary suiting. Farming and pastoral references are incorporated in to a multitude of feminine and masculine separates, lending to the integral premise of layering at the heart of this collection: silk and alpaca knit jumpers, field jackets, dungarees and shearling scarves.
With previous successful womenswear collections accomplished, this season Joshua embarks into the realms of contemporary menswear. Continuing to grow and diversify his much-loved British brand. The whimsical colour palette of the collection pays reverence to Joshua’s rural roots including: earthy plaid browns, muted plum, eucalyptus, primrose and soft grey and creamy off-white tones.
Hero pieces of the collection include the dorper brushed cotton kimono trench coat, perndale nappa jacket, ryeland reversible shearling coat and brushed mohair jacket made from 100% angora goat hair, which exude agricultural references yet highlight transitional ease of wear at the brand’s core.
As ever, sustainability is at the forefront of his brand. Working with independent makers and farmers who share the same regards for sustainability and conservation. The brand places great emphasis on the quality of fabric, with the endeavour to ethically sourcing all the shearling used throughout the collection from Josh’s family farm in Dorset.
A percentage of sales then being donated to local wildlife preservation.