.collab
LEVI´S x NIKE
Air-Made, Denim-Raised
written Sarah Arendts
Let’s be honest. When Levi’s and Nike team up, it’s folklore. It’s the kind of crossover energy that could collapse a timeline. And now, in July 2025, they’ve done it again — not with subtlety, but with a full-volume denim sermon stitched onto the back of an Air Max 95.
You already know the bones: Nike’s “Big Bubble” Air Max silhouette turns thirty. Levi’s, still the blueprint of Americana cool, slides in with its selvedge swagger. The Levi’s x Nike drop lands in full formation. Three Air Max 95s. One in indigo. One in black. One pale and ecru like dust on a summer boot. Red Tabs stitched like a secret handshake. Sock liners dressed in dollar-bill drama. The kind of shoe you see in a dream and wake up wondering if it’s real. Each pair comes in Levi’s-red packaging with batwing tweaks and dollar-bill sock liners that wink at capitalism with one eye open.
Keon Coleman
Levi´s x Nike
Levi´s x Nike
“By integrating our signature denim into one of Nike’s most iconic silhouettes, we’ve created a seamless fusion of sport and lifestyle—honoring the past while pushing the boundaries of design.”
Leo Gamboa
VP of Collaborations at Levi’s
This is a full-body experience. The drop includes a Levi’s x Nike Trucker Jacket and a Baggy Jean so wide you could run a wind tunnel through it — both rinsed in that perfect mid-light wash and blessed with off-white chain-stitching and the holy co-brand: Swoosh meets Red Tab. The trucker keeps its Type II roots but flashes selvedge in all the right places. The jeans? Designed to puddle perfectly around your sneakers, like they were born for the sidewalk and maybe for the runway too.
The casting is sharp and culturally loaded: Larry June brings West Coast calm, Paige Bueckers adds court-queen heat, NFL breakout Keon Coleman looks like a god among denim mortals, and Daniel Buezo reminds you that fashion is still a design game. It’s a vibe cocktail with just enough teeth to matter.
Paige Bueckers
Levi´s x Nike
Levi´s x Nike
Levi´s x Nike
Leo Gamboa, VP of Collaborations at Levi’s, calls it a “seamless fusion of sport and lifestyle.” Translation: we’re past the era of drop-culture chaos and into thoughtful chaos — where design is religion, and Levi’s x Nike is your temple.
This is a muscle-flex for the now. A reminder that sportswear is not always just about performance or street cred. It’s about legacy. Also texture and tension. The way denim folds against a mesh upper. The fact that a sneaker can carry thirty years of cultural weight and still look like it came from the future.
So yes, the Levi’s x Nike collab drops July 10th via Levi.com, the app, and in select flagship stores. SNKRS gets it on the 11th. But really, it’s already happened. You saw it on that guy in line who looked like he knew something. You felt it in the stitching of your old trucker jacket. You heard it in the Air Max sole squeaking across a concrete floor somewhere in 1995.
And now, it’s back. Worn, reworked, and very much alive.