KVRT STVFF - New Jeans Line

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KVRT STVFF’s Debut Denim
*Denim as Body Frame

written AMANDA MORTENSON

When a label born from the intimacy of underwear begins to work in denim, the move feels instinctive. KVRT STVFF’s debut jeans collection expands its vocabulary without changing tone. The body remains center stage, form and movement leading the design.

From its Barcelona STVDIO, KVRT STVFF introduces three silhouettes: Loose, Loose Bootcut, and Straight. Each with its own tempo, each holding quiet confidence. The Loose falls in measured flow, the Bootcut releases a soft curve, the Straight keeps a disciplined verticality. In all three, the human shape commands the rhythm.

The palette is deliberate, Ecru, Espresso, washed Black, Indigo. Shades that refuse drama, relying instead on balance. Fabric becomes language and texture becomes punctuation. Logos stay nearly invisible; patches share the same denim, edges left raw, it all feels like a whisper of craftsmanship.

Inside, a concealed closure—signature to the brand’s design logic—invites openness. The jeans can be worn unfastened, undone, or sealed close. It’s a structural intimacy translated from the brand’s history with skin, nothing ornamental. Each detail exists because the body demands it.

The Straight model rests low, fits close at the seat, falls evenly through the leg. The Loose shape offers volume without weight. The Bootcut lets the hem drift outward in a controlled release. Across all cuts, the same raw-edged waistband patch and tonal restraint maintain unity. Everything begins and ends in the STVDIO. Patterns drawn, prototypes tested, adjustments repeated until balance arrives. Every seam tells of method, not machine, and luxury appears here as precision.
Since its founding in 2018, KVRT STVFF has moved through categories—underwear, swimwear, sportswear—without hesitation. Each step carries the same message: confidence as material. Every garment affirms the wearer’s shape, every proportion aligns with the body’s truth. Boldness is quiet here and strength wears minimalism like second skin.

The denim line follows that same current, clean cuts, technical clarity, human form as blueprint. The jeans sit at the intersection of discipline and sensuality, where structure becomes gesture. A wardrobe piece stripped of everything unnecessary. Sustainability, though never labeled, breathes through the process. Thoughtful sourcing, measured production, slow release. For KVRT STVFF, longevity exists in design that resists the noise of time. The future is already embedded in the present garment. There’s something meditative in how these jeans meet the body. Movement activates them; light changes them. The raw edges begin to fray, the denim softens, the skin writes its own pattern. The fabric records life, one crease at a time.

KVRT STVFF’s denim arrives without fanfare, it rests on the body with certainty, aware of its quiet power. The collection expands the brand’s language, but the tone remains unmistakable—precise, restrained, enduring. Denim becomes another surface for confidence. A continuation of what KVRT STVFF began years ago: redefining how clothing interacts with skin. A conversation between material and anatomy, designed not to cover, but to frame.

KVRT STVFF Jeans are available for Men and Women, priced at €290, via kvrtstvff.com and selected retailers.

Levi’s x Nike Air Max 95

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LEVI´S x NIKE
Air-Made, Denim-Raised

written Sarah Arendts

Let’s be honest. When Levi’s and Nike team up, it’s folklore. It’s the kind of crossover energy that could collapse a timeline. And now, in July 2025, they’ve done it again — not with subtlety, but with a full-volume denim sermon stitched onto the back of an Air Max 95.

You already know the bones: Nike’s “Big Bubble” Air Max silhouette turns thirty. Levi’s, still the blueprint of Americana cool, slides in with its selvedge swagger. The Levi’s x Nike drop lands in full formation. Three Air Max 95s. One in indigo. One in black. One pale and ecru like dust on a summer boot. Red Tabs stitched like a secret handshake. Sock liners dressed in dollar-bill drama. The kind of shoe you see in a dream and wake up wondering if it’s real. Each pair comes in Levi’s-red packaging with batwing tweaks and dollar-bill sock liners that wink at capitalism with one eye open.

Keon Coleman
Levi´s x Nike

Levi´s x Nike

“By integrating our signature denim into one of Nike’s most iconic silhouettes, we’ve created a seamless fusion of sport and lifestyle—honoring the past while pushing the boundaries of design.”

Leo Gamboa
VP of Collaborations at Levi’s

This is a full-body experience. The drop includes a Levi’s x Nike Trucker Jacket and a Baggy Jean so wide you could run a wind tunnel through it — both rinsed in that perfect mid-light wash and blessed with off-white chain-stitching and the holy co-brand: Swoosh meets Red Tab. The trucker keeps its Type II roots but flashes selvedge in all the right places. The jeans? Designed to puddle perfectly around your sneakers, like they were born for the sidewalk and maybe for the runway too.

The casting is sharp and culturally loaded: Larry June brings West Coast calm, Paige Bueckers adds court-queen heat, NFL breakout Keon Coleman looks like a god among denim mortals, and Daniel Buezo reminds you that fashion is still a design game. It’s a vibe cocktail with just enough teeth to matter.

Paige Bueckers
Levi´s x Nike

Levi´s x Nike

Levi´s x Nike

Leo Gamboa, VP of Collaborations at Levi’s, calls it a “seamless fusion of sport and lifestyle.” Translation: we’re past the era of drop-culture chaos and into thoughtful chaos — where design is religion, and Levi’s x Nike is your temple.

This is a muscle-flex for the now. A reminder that sportswear is not always just about performance or street cred. It’s about legacy. Also texture and tension. The way denim folds against a mesh upper. The fact that a sneaker can carry thirty years of cultural weight and still look like it came from the future.

So yes, the Levi’s x Nike collab drops July 10th via Levi.com, the app, and in select flagship stores. SNKRS gets it on the 11th. But really, it’s already happened. You saw it on that guy in line who looked like he knew something. You felt it in the stitching of your old trucker jacket. You heard it in the Air Max sole squeaking across a concrete floor somewhere in 1995.

And now, it’s back. Worn, reworked, and very much alive.