New Campaign
Von Köck Diamond Evolution
* From Raw Gem to Handcrafted Icon
written Amanda Mortenson
Amidst the shimmering allure of diamonds as symbols of flawless beauty and timeless grace, Vienna's luxury jeweler, Von Köck, elevates this admiration to unparalleled heights.
Moving beyond the globally accepted 4Cs—carat, cut, clarity, and color—this esteemed jewelry expert thoroughly scrutinizes each diamond for both exceptional quality and ethical sourcing. Once approved, the unblemished gemstone is entrusted to master artisans, where it transforms into a breathtaking masterpiece.
VON KÖCK
Vienna Luxury Jeweler
Collection Campaign
But what truly sets Von Köck apart is their thematic collections. In the Navette Collection, the spotlight is on the eponymously named Navette diamond. Its elongated, boat-hull-like cut serves as a canvas for Von Köck's artisans, who infuse a touch of subtle extravagance into the classical silhouette. The resulting pieces, including the statement choker adorned with 194 Navette diamonds set in white gold, capture the imagination and promise to dazzle at any high-profile soirée.
Not to be outdone, the Paraiba Collection exudes raw, magnetic allure. Centered around the rare Paraiba Tourmaline, whose vibrant turquoise to green shades pop dramatically against cool white gold, this collection is an irresistible siren's call for the discerning. Whether it's the earrings' exquisite blend of 26 green and blue Paraiba tourmalines or the rings that showcase the gem's electrifying luminance, every piece feels like a plunge into a turquoise lagoon or a deep azure ocean.
In contrast, the Rainbow Collection offers a burst of joy with its effervescent play on colors. Embracing the full spectrum of the rainbow, this collection primarily uses perfectly graded sapphires to celebrate life's vibrant hues. From earrings that dance with light and color to rings that narrate a tale of vivacity and contemporary aesthetics, there's a promise of a pot of gold at the end of this rainbow.
Taking inspiration from one of Vienna's iconic landmarks, the Schönbrunn Collection is a tribute to the 270-year-old Tiergarten Schönbrunn. Melding 18-karat gold with a bevy of precious stones, the collection reflects the majesty of both marine and terrestrial creatures. Whether it's the Firefish brooch-pendant alive with diamonds, sapphires, and rubies, or the rings capturing the essence of giraffes and zebras, the designs ooze meticulous attention to detail and undeniable sophistication.
Von Köck is not just about selling jewelry; it's about narrating tales of tradition coupled with innovation. Nestled in Vienna's prestigious Graben and helmed by the second-generation Felix Köck, the brand has cemented its place among Austria's premier jewelers. Their philosophy? A perfect blend of honoring cultural heritage while tuning into the wishes of their patrons.
For Von Köck, jewelry-making transcends mere craft; it's an ongoing journey "From Generation to Perfection."
discover www.vonkoeck.com
follow @vonkoeck