.BRAND DNA
* VEERT
Collection Drop No. 4
Enter the vast and vibrant world of VEERT, a green-tinged, genderless lifestyle brand delivering endless inspiration along with boundary-breaking jewelry and lifestyle accoutrements. At the center of this surging brand is founder, Julia Lang—a Tanzanian-German entrepreneur and unstoppable force of nature meticulously crafting the vision and impressive growth of a truly special company.
The Green Onyx & Freshwater Pearl Rosary
925 Silver With 18k Gold Vermeil Plating (Yellow Gold)
The NYC-based label VEERT only debuted in November 2020, but its pieces are already favorites of megastars like A$AP Rocky, Maluma, The Weeknd, Swizz Beatz, Nas, just to name a few.
Lang is currently set to drop Collection 4, VEERT’s biggest and most comprehensive offering to date. It’s a thoughtfully conceived collection of 30 stellar unisex items including: necklaces, spike earrings, bracelets, rosaries, ornate key chains, rings, and lots more. All the pieces are offered in solid 18K gold and 18K gold vermeil options, and per usual, precious healing stones and alluring materials like green onyx, peridot, malachite, amethyst and freshwater pearls are heavily featured.
In prior collections Lang has drawn inspiration from numerology and nature elements. Collection 4, on the other hand, incorporates clean geometric shapes and explores unexpected juxtapositions of materials and color to create one-of-a-kind, unforgettable pieces.
Perhaps most impressive in VEERT’s journey is Lang’s clear and multilayered vision for her brand. VEERT will always be an inspirational medium for independent expression, gender neutrality, and cultural unity. However, the luxe aspects and timeless elegance of the label continue to level up enormously with each new outing.
Collection No. 4 will debut in limited quantities on March 29, 2022 at itsveert.com // Prices will range from US $195.00 - $9500.00
The Freshwater Pearl & Green Onyx Key Chain with Freshwater Pearl & Green Onyx Key Charm
925 Silver With 18k Gold Vermeil Plating (White Gold)