Threads in Motion
Pitti Uomo 109
written CHIDOZIE OBASI
Everything is movement, transformation, story and progression: the theme chosen for the winter edition of Pitti Immagine unleashes a tale of dynamic expression, alongside the many inspirations that stem from this idea of movement.
Motion is a concept that transcends all manner of disciplines from politics to cinema, but also stands as a commitment and as an ability to to bring together an energy that leads to new figures in fashion. Movement, like the word itself, refers to something that evolves, breaking away from tradition and returning to it: it becomes a voice for ideals, cultures, connections and commitment. It also adapts to the body and, by dressing it, amplifies its presence by becoming a gesture and identity. Motion also becomes an emotion: a poetic flow, an energy of becoming and a movement of the soul.
Pitti Immagine Uomo 109
FW26 Season
Antonio De Matteis, President of Pitti Immagine, has a positive mindset of this edition. “If we have this quality across the board, we need to be thankful for the commercial partnerships between institutions and the brands,” he opined at the press conference. “Let’s look at the beauty of what we do, and the effort of our entrepreneurs — Pitti Uomo is the only fair on an international scale for menswear that was able to grow and scale its weight globally. It’s not easy to renovate a fair every six months, but it’s all down to the exceptional team work we pour in. We have the most important buyers in the world in town, and the distribution — given by the key retailers — helped some of the smallest names who started from here, who grew so much.”
There’s some highlights of this season, including the FW26 collection from Sebago which revolves around three creative worlds. Preppy Heritage evolves the iconic brand aesthetic by combining tradition and urban spirit with modern materials, updated lines and sartorial details. Fly Fishing draws inspiration from fly fishing and outdoor life in Maine, with functional garments, textured fabrics and natural colour palettes reminiscent of forests and water. Ranch, on the other hand, reflects the more rural and mountainous side of the American outdoors, with sturdy garments, handcrafted finishes and an authentic, raw aesthetic reinterpreted in a contemporary key.
GAS decisively reaffirms its essence: denim. A fundamental element and hallmark of the brand, denim once again becomes the starting point for a story that spans cities, cultures and attitudes, transforming itself into a universal language capable of adapting to different styles, genres and contexts. Under the theme Urban Souls, the collection explores the dynamic, metropolitan soul of the season, giving life to Collective Denim Identities: a choral narrative in which denim becomes a symbol of freedom, personal expression and belonging. A versatile material that transcends barriers and transforms itself depending on how it is worn, moving from everyday to special occasions, from essential to fashionable. At the heart of the collection is a wide Wash Spectrum, which spans all shades of indigo – from the deepest raw to the lightest and most authentic shades – creating a solid, recognisable and contemporary denim offering. The colour palette is based on essential neutrals, the ideal base for essentials and fashion items, enriched with seasonal accents.
Pitti Immagine Uomo 109
FW26 Season / brand SEBAGO
Pitti Immagine Uomo 109
FW26 Season / brand SEBAGO
Pitti Immagine Uomo 109
FW26 Season / brand SEBAGO
Consinee, a leading Chinese group in the global market for fine yarns and cashmere fibres from certified and sustainable supply chains, has entrusted the artistic direction of its new project for Pitti Uomo 109 to Sara Sozzani Maino, involving designer Galib Gassanoff at the helm of creative development, presenting Echoes of Craft. Continuous experimentation combined with a deeper understanding of the fibre's versatility are the cornerstones of Consinee's non-commercial creative platform, which evolves from season to season to create new, free and stimulating narratives.
Sara Sozzani Maino, creative director of the Sozzani Foundation, invites Galib Gassanoff, a designer renowned for his creativity and strong vision, to embark on a new aesthetic exploration through raw materials, developing an original narrative in which artistic heritage becomes a return to our roots, to which we remain anchored.
Pitti Immagine Uomo 109
FW26 Season / brand Consinee
Pitti Immagine Uomo 109
FW26 Season / brand Consinee
ANTIK BATIK founded, directed and creatively designed by Gabriella Cortese, a Turin-based stylist and entrepreneur, the iconic French Maison with its bohemian-chic style will present its Autumn-Winter 26/27 men's ready-to-wear collections at Pitti Uomo. Gabriella Cortese will be present throughout the show to meet international buyers and press representatives.After more than thirty years dedicated exclusively to women's wear, Gabriella Cortese introduced the ANTIK BATIK men's collections in 2024 with a first capsule collection, presented in Paris during Paris Men's Fashion Week Spring-Summer 2024. Since then, the men's line has grown steadily, establishing itself as a natural and consistent extension of the brand's DNA. This evolutionary path now leads ANTIK BATIK to Pitti Uomo, marking a new and significant strategic milestone for the Maison.
Pitti Immagine Uomo 109
FW26 Season / brand ANTIK BATIK